Sunday, 22 January 2012

New year, new beginnings,new possibilities

Well the new year is upon us. 2012 fated to be the end of the world, or so say the doomsayers. There are so many changes that are happening the world over. The world really doesn't have time for these doomsday predictions.


One of the important changes that I noticed was that I was spending a lot less time on social networking sites. It's true. Gone are the days when I would spend hours browsing profiles,postings, commenting on posts  or finding something useful to share. These days I log in, see if there are any notifications, direct messages that require my immediate attention and then just leave the page open without ever peering into it. This seems to be happening a lot with people. People log into their social networking sites and they don't actually spend time there. Even though they don't disconnect, they are not actually viewing/doing anything on the site. If they aren't spending time on the site , that means many of the companies are spending a lot of advertising money for ads which no one is noticing. This was one of the reasons why many analysts believe that the valuation of Facebook for its IPO is over the hill. When it launches and it is going to , it is predicted to be the biggest IPOs in known history. But how long will they be able to sustain the zing and rosy outlook. Who knows?


Read this article on Business Today. It had some interesting facts.


"The survey found that more than half the youngsters - about 55 per cent - have either reduced the time they spend on their favourite social networking sites or have deleted their accounts/profiles altogether. Check it out



Another interesting development is the increasingly high focus on green technology and industries. I am sure that it's going to boom even more in 2012. 
On a similiar note an interesting app that I found while browsing tech crunch.  called InBloom — a Yelp-style application that offers up sustainable businesses and eco-friendly/dietary food retailers based on location. 


But these kind of apps are more useful in the west, where there is a lot of interest in green initatives. But this is the kind of out of the box thinking that's going to change the way we live in a few years time. That is of course if the world doesn't end. Lol. 

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